Monday, 27, June, 2022

AfroGames renews sponsorship with Fusion promoting esports in favelas for the 2nd year in a row

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The project AfroGames, created in partnership with the AfroReggae Cultural Group, announced the renewal of sponsorship for another season with Fusion (AMBEV), one of the world's leading beverage manufacturers. Fusion reaches its second year of partnership promoting two new teams, Free Fire and Fortnite, in addition to maintaining the line-up of League of Legends.

In all, 14 students will benefit and will receive an athlete scholarship in the amount of one minimum wage, to be able to dedicate themselves fully to the game and to improve their performance, and will also have the entire structure offered by the project's Training Center, which has a room exclusive to teams, training schedules, coaches, psychological support, training for physical conditioning and all the support that a team needs to compete professionally.

The renovation also allowed the expansion of the number of young people served, from 100 to 150 students, who will have programming courses, League Of Legends, Free Fire, Fortnite and English.

About AfroGames

Created in 2019, AfroGames is a digital inclusion and social impact project, focused on young people in vulnerable situations, residents of Rio’s favelas. The project is the result of a partnership between the AfroReggae Cultural Group and the whipped cream productions and its main objective is to use education and technology as strategies for social transformation and income generation through the creation of the first professional eSports team within a favela in the world and a center for gamer culture and electronic sports that train professionals with high competitive potential in different segments.

In 2022, the project will serve 170 young people with programming courses, League Of Legends, Free Fire, Fortnite and English. Today AfroGames is sponsored by Ambev and State Department of Sport of Rio de Janeiro, co-sponsorship of GE, Globo Rio and Municipal Secretary of Culture of Rio de Janeiro, support of Goal and player 1, in addition to partnerships with Cloud, HyperX and DT3.

About AfroReggae

AfroReggae is a non-governmental, non-profit organization created in 1993 with the mission of reducing social inequalities and combating prejudice in its various forms, using art, culture and technology as tools for social transformation.

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